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Service
to Tenants
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Tobmar Investments
Inc. - Gateway Newstands - must provide excellent service
to building tenants, its patrons. Usually, 85 to 95 percent
of each store's business volume is derived from the tenants
of the building in which it is located. This condition makes
each store a "captive" of the market generated by
its host building. Given each store's commitment to its lease
obligation, fixturing, staffing and equipment, it must provide
every reasonable service to establish goodwill and generate
profitable sales volume.
Among the services Gateway Newstands provides to tenants
are:
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A store that is designed
and sized to accommodate peak customer volume impart an
attractive and pleasant shopping atmosphere, and provide a
real variety of essential, fairly priced merchandise.
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Store policies that
respect the time limitations of its patrons. Each store
ensures that patrons do not wait in lines and that they can
make the maximum use of their time away from the office.
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Store personnel that are
trained and continually motivated to provide smiling, friendly
service to encourage a personal relationship based on repeat
business, and to communicate the company policy that customer
satisfaction is of paramount importance.
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A store appearance that
constantly monitored to assure an attractive shopping
environment.
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Store hours that, once
established, are rigidly adhered to and if warranted, altered
to meet changing patronage requirements.
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A store merchandise mix
that is reviewed continuously to incorporate new merchandise
requests by patrons, to bring new, high quality products into
the store, and to reflect the specific needs and retail
identity of the submarkets represented by each building.
These service policies and actions are the object of ongoing
review and improvement. Their effectiveness determines the
financial success of Tobmar Investments and establishes the
basis for its reputation among the developers, institutional
investors and owners which it serves. |
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